3. What are cookies and do we use them?

Cookies are small files that are stored on users’ computers. Different information can be stored within the cookies. A cookie is primarily used to store information about a user (or the device on which the cookie is stored) during or after their visit to an online service.

“Temporary”, “session” or “transient” cookies, are cookies that are deleted after a user leaves an online service and closes their browser. The content of a shopping basket in an online shop or a login status, for example, can be stored in such a cookie.

“Permanent” or “persistent” cookies are cookies that remain stored even after the browser is closed. For example, the login status can be saved if the user visits the website after several days. The interests of users can also be stored in such a cookie and used for reach measurement or marketing purposes.

“Third-party cookies” are cookies used by a party other than Etika Privacy, who operate the online service. “First-party cookies” are those used by Etika Privacy.

Etika Privacy uses essential and performance cookies. These cookies are installed by us and third parties.

Essential cookies are required for us to provide you with our Services. We use them based on our legitimate interests.

We use performance cookies based on your consent. You can withdraw your consent at any time by clicking the “Deny” button in the Cookie banner when visiting the website.

Managing Cookies

You can install the Google Analytics opt-out browser add-on, which prevents the Google Analytics JavaScript (ga.js, analytics.js and dc.js) from sharing information with Google Analytics about visits activity. For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page.

You can also manage your cookies through your browser. Note that if you do not accept cookies, however, you may not be able to use all portions of the Website and/or Services. Click on your browser for more information:

• Google Chrome
• Firefox
• Safari
• Microsoft Edge
• Brave 

4. Do we conduct interest-based advertising?

Etika Privacy does not conduct interest-based advertising Interest-based advertising is targeted advertising or behavioral advertising. The ads that are being served to you are personalized based on your behavior while browsing online. 

5. How do we protect your personal data?

We take appropriate technical and organizational measures to protect the personal data we hold against loss, theft and/or unauthorized access, disclosure, copying, use, modification, in accordance with the applicable legal and contractual requirements.

Our security measures are documented in policies and procedures and include safeguarding the confidentiality, integrity and availability of data with measures such as limiting physical access to the data, deleting the personal data when it is no longer in use and monitoring our IT infrastructure and responding to data threats. We also perform Privacy Impact Assessments on all new service providers who may process your personal data on our behalf.

The personal data we hold is held either in Canada or in Germany. Some of our service providers might

Please keep in mind that even robust security safeguards still present some risks. It is your responsibility to keep your credentials secure, and to ensure that you are connected on a safe network.

6. Where do we store your personal data?

Etika Privacy stores your personal data on its servers as well as on Cloud servers located in Canada and in Germany.

Some service providers and third parties may store your personal data in other countries, including in the United States.

7. With whom do we share your personal data?

Etika Privacy does not sell your personal data to data brokers. We will not disclose, nor will we transfer your personal data without your consent, except as set out in this Privacy Policy.

We share your personal data as part of our Services with our employees, our consultants and with services providers who assist Etika Privacy with the delivery of our Services. Etika Privacy establishes appropriate Agreements when we share the personal data. The types of service providers include:

• Financial and banking partners to allow us to pay our employees, consultants and other partners, and obtain payment from our Clients (Paypal);
• E-mail management and communication tools, as well as customer relationship management software (Zoho One);
• Security and fraud prevention service providers;
• IT infrastructure and Cloud services such as Microsoft Teams and Zoho One;
• Marketing partners, such as LinkedIn, to support our marketing campaigns.
• Integration of Third-Party Services and Content: we may integrate products or services from third-party providers, such as videos or fonts. These third-party providers may process users’ IP address in certain circumstances.

Sale/Merger

In the event of change of ownership, sale, merger, liquidation, reorganization, acquisition of Company Inc., in whole or in part, or in the event of any other business transactions or bankruptcy, your personal data may be transferred as part of the transaction. We may also share your personal data with our affiliates and subsidiaries as required to deliver the Services effectively, such as through shared services.

Other Possible Disclosures

We may also have to share your personal data with law enforcement and other governmental entities – but we will only do so after we ensured that the request is valid, and legal. We will not share more than necessary to comply, and if we can, we will let you know before doing so. Upon doing so, we will only disclose the personal data with the support of the appropriate legal basis.

Third Country Transfers

Etika Privacy may process personal data in a third country (i.e. outside the European Union, EU, or the European Economic Area, EEA, Canada, Switzerland or any other country that has been recognized as Adequate under EU Data Protection Laws) through services providers, a disclosure or a transfer of personal data to third parties. All Personal Data Transfers will comply with our legal obligations such as by assessing risks and putting in place the appropriate agreements, namely, when required, by signing Standard Contractual Clauses, and by performing Privacy Impact Assessments.

8. How long do we retain your personal data?

We will retain your Personal Data only as long as it is necessary to provide you with our Services or for a longer period if required under applicable laws.

When the prescribed retention period has been achieved, we delete the personal data in a secure manner. We may anonymize the personal data in order to keep the data for longer periods for statistical purposes or other legitimate interests. Anonymization will be performed according to strict industry guidelines. As defined under applicable Privacy laws, personal data that has been anonymized is no longer considered personal data and thus may not be captured by applicable Privacy Laws.